The hidden meaning of the hidden Starbucks logo.

Perhaps consumer really do want something more than branded artifice; they want something genuinely local.

http://blogs.reuters.com/small-business/2009/11/27/the-hidden-meaning-of-the-hidden-starbucks-logo/

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s